Lead Generation Solutions Built Around Your Business.

Consumer Leads

Consumer inquiries generated through online campaigns and forms for businesses seeking potential customers. The information available and the qualification criteria depend on the campaign and on what the consumer actually provides.

Suitable for

Businesses that sell directly to U.S. consumers and want a steady source of new inquiries.

Exclusive Leads

Leads distributed to one designated buyer under the agreed exclusivity terms. Exclusivity is confirmed in the product description or buyer agreement, including its scope and duration. A lead is never labeled exclusive simply because of the channel it was purchased through.

Suitable for

Buyers who want a more controlled distribution arrangement for each lead they receive.

Shared Leads

Leads made available to more than one buyer only where the campaign terms, consumer disclosures, applicable permissions and relevant laws allow it. Shared leads may result in the consumer being contacted by multiple businesses.

A consumer's submission to one company does not automatically authorize distribution to other companies or any particular type of marketing contact. Each shared campaign is built around what the consumer was actually told and agreed to.

Suitable for

Buyers comfortable with competitive follow-up who have fast response processes.

Qualified Leads

Leads evaluated against predefined criteria such as geographic eligibility, requested service, stated interest or other campaign-specific requirements. The qualification definition for each campaign is written down and shared with the buyer.

Unless a campaign states otherwise, qualification is based on automated and form-based checks of the information the consumer submitted. It does not mean every lead was manually reviewed or screened by phone.

Suitable for

Buyers who serve specific areas or services and want leads filtered to match.

Industry-Specific Campaigns

Campaigns designed around a particular industry, consumer audience, service category or geographic market. Submit your requirements and we review them for fit, feasibility and applicable industry rules before a campaign is accepted.

Suitable for

Businesses in a defined vertical that need leads matched to their services and service area.

Custom Lead Programs

Customized acquisition and delivery arrangements for buyers with specific volume, targeting, qualification and reporting requirements. Custom programs depend on feasibility, available inventory, technology and a signed agreement.

Suitable for

Larger buyers or agencies with detailed specifications or reporting needs.